Petfinder is the largest online pet adoption platform in North America, connecting millions of users with adoptable animals across the continent. Founded in 1996 as a commercial enterprise, Petfinder is now owned by Nestlé Purina PetCare Company.
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Petfinder hosts more than 315,000 adoptable pets from nearly 14,000 animal shelters and rescue organizations.
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While the majority of listings feature dogs and cats, the platform also includes birds, reptiles, and everything from small mammals to horses and livestock—reflecting its commitment to helping all kinds of animals find loving homes.
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As of 2013, the platform has helped facilitate over 22 million pet adoptions.
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I was brought on to Petfinder to serve as the lead designer for their Consumer Design team with the main initiative of supporting their in-progress site redesign project. With the previous designer moving on, I was tasked with keeping the project moving forward and executing on all key design decisions that were in place.
With user testing sessions scheduled in the upcoming weeks, my first task to was to develop prototypes for the Pet Detail page designs.
Previous pet details page
Work-in-progress version of pet details page for user testing prototypes